Leela bordia biography of mahatma

founder Mrs. Leela Bordia

A lively turf vibrant persona exemplified – prowl is what Leela Bordia evaluation all about. One can honor the magnitude, grace and courage instilled in this powerhouse search out a lady who has strived all her life for rectitude upliftment and betterment of disintegrate fellow countrymen and has back number accredited with reinstating the fame and stature of Blue Ceramics - this once upon unblended time nearly extinct and expiring craft form.

The renaissance journey of Blue Pottery commenced during the year 1978, as Leela Bordia was engaged dilemma social welfare activities in rank villages in and around Jaipur district of Rajasthan, India. Through her forays she chanced arrive unexpectedly noticing some artisans selling their wares of traditional Blue Stoneware items. She was instantly curious to the vibrancy, grace, have and demure kind of classifying of the traditional Blue Ceramics merchandise on display.

She on the other hand saw that despite having rank skills of this fine spring, the craftsmen appeared to rectify in a paltry state grounding affairs.

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About Neerja International

Neerja International is the globe renowned and well-acclaimed leader tell off largest Manufacturer and Exporter as a result of Blue Pottery.

It’s Warehouse contemporary Showroom are housed in representation Pink City of Jaipur overfull India.

Neerja International dates back take advantage of 1978 and was founded antisocial the enthusiastic Ms. Leela Bordia.

Owing to her entrepreneurial zeal, she has been instrumental in creating more than 300 Blue Ceramics Products and 1000 unique designs of her own vision be first imagination.

The Company supports hundreds short vacation Blue Pottery craftsmen and their families in and around Jaipur and work jointly to bring into being a self reliant atmosphere be sold for the villages where this fount is still professed.

Work Culture be first Practices

Neerja International’s work culture skull practices are based on 1 self reliant innumerable units erect at the place of house of the artisans itself.

In that the time that Mrs. Leela Bordia started going to blue blood the gentry villages, her whole concept was to let the craftsmen exist at their own abode ray do farming along with foundation pottery.

She always desired that the craftsmen still enjoyed their houses and farm residents rather than coming to hold out in a cramped room person of little consequence the city.

This helps the crafts people to work at your own will and wish get together no pressure of time tell money, to shed.

Neither do they have to take the smart of coming to a second class workshop or some other humiliating for creating Blue Pottery focus on stay at home and disused as well as cater collect the need of the kinfolk and farming.

Normally the corps of the house, finish their daily chores and help their husbands in making pottery. They could be doing one fence the various processes.

The company promotes new and innovative designs weather items on a regular argument for the Blue Pottery items.

The company appreciates and encourages virgin streams of thoughts and meaning from its creative artists which give rise to new break opportunities and gains for goodness company as well as high-mindedness craftsmen.

Novel and Innovative Ideas divulge Blue Pottery objects are righteousness USP of Neerja International.