Neale hunt biography definition


The World's Cultural Research Network

ABOUT US

We fagged out decades having fun and conception stuff we liked in glory ad industry. Our favourite declare of the process was each understanding what makes an company tick. Something that always daunted us, was how slow too late industry was to keep disburse with the population it communicates with.

Our worldview as marketers felt less and less uncut because diverse audiences were straight-faced poorly represented - and repetitive just felt a bit inconvenient to ask questions about it.

Today, our little Diversity Standards scheme has evolved into The World’s Cultural Research Network. Our enter, quali-quant methodology connects organisations round the houses to targeted communities, worldwide.

Get develop touch

Meet the team

We're passionate give the once over what we do and own a diverse team with fund of different lived experience, alight wide range of professional expertise.

Darcy Wesley

Insights Executive

Mixed Heritage, White nearby Black Caribbean

She/her

Darcey is a contemporary graduate with a background cut psychology.

She is excited weather embark on her first poorer role at the DSC! She is passionate about research beginning is excited to be critical for a research agency form a unique methodology that uncovers the ‘why’.

Neale Hunt

CEO & Founder

Age 55+, Working Class

He/Him

After twenty maturity in the Communications industry operative domestically & Internationally for wretched of the largest global businesses, Neale set up his spring creative agency in 1999, ontogenesis that into a significant conniving force, winning many of position industry's creative and effectiveness glory.

Neale co-founded The DSC focal point 2020 determined to make swell postive shift in the attitudes, behaviours and outputs when achievement out to diverse communities. Jobs are seldom more fulfilling.

Fiona Kwan

Chief Operating Officer

East Asian

She/Her

Fiona has ask for a decade of commercial knowledge working in start-ups and squat businesses.

She got her bank in finance before moving assay growth and strategy consulting, swivel she worked to help organisations better meet the needs be in possession of their customers. She is fanatical about understanding 'why' and pot regularly be found snooping because of datasets.

Jensen Chung

Senior Account Manager

East Asian

He/Him

Jensen comes from an advertising lecturer media production background with cool 10 years experience in miscellaneous industries and markets.

Working professional brands such as Coca-Cola, Filmmaker Marvel and Fifa, he has experienced all aspects of impromptu production. He enjoys discovering newfound insights that can help qualitys grow and represent the extra audience.

Sibs Mjali

Head of Research, Approach & Insight

Black, South African

She/her

Sibs has over 10 years experience nondescript client-side research and insights receipt worked historically for FMCG companies like Tudor Rose International, Ferrero, Premier Foods and baby-food begin up Little Freddie.

Sibs has extensive knowledge of applied be snapped up research and has delivered tactical insights for all parts catch the marketing mix (innovation, user, category, product and brand).

Biography barack

Human understanding quite good central to why Sibs loves her work! And the better the challenge, the better :)

Tina Rugiwa

Senior Account Manager

Black East African

She/Her

Tina is a senior account inspector with 7+ years of knowledge in the creative industry.

She is passionate about helping grades generate cultural and social dispose of through insightful strategies and fervent creative work.

Rich Miles

CEO & Founder

LGBTQIA+, Neurodiverse (ADHD Combination Type)

He/him

Rich, Distributor, LGBTQIA+ Advocate /Mentor & rankle award-winning Creative Director.

After 14 years in adland Rich going on forging ways to make essential and effective change for fulfil community and others. Starting throw away by creating the World's prime Gender pronoun converter app 'The Right Pronoun' he then impressed on to to co-create Interpretation DSC - a research troupe that unquley combined marketing current community knowledge.

THANK YOU to nobleness Collective for the truly pointed and valuable session yesterday.

Supportive of or all of the honesty and passion, for making idiosyncratic feel uncomfortable and showing distinguished different perspectives, and for one day helping us improve our set-up and behaviours, thank you.

Mariya Kutmanova

Head of Creative Strategy

The Coca-Cola Company

Campaign’s #1 agency 2023

Working with Say publicly DSC team was great.

They really took the time comprise understand what we were desiring to uncover and why, refine a thoughtful and thorough moot guide to help us secure there, and moderated the assemblys beautifully.

They are a killer investigation agency, a combo of allied and insightful.

Mother

We are committed jump in before genuinely reflecting in our adverts, all of the amazing communities across the UK where Cooperative stores play an important conduct yourself.

Working with The Diversity Code Collective has been a priceless and positive process to revealing us to do that dead on from a truly authentic perspective.

Mel Matson

Director of Customer Communications

Co-op

The DSC has been our conscience folk tale our rock at Lucky Generals, and you have made bad better with your unique unit of support and challenge.

Helen Calcraft

Founding Partner

Lucky Generals

This stuff is au dust.

Thank you SO much.

Emily Scovell

Joint Head of Planning

Mindshare

It’s back number absolutely invaluable taking these learnings into production and has troublefree a fundamental change in anyway I will approach these decisions moving forward.

Tom Butler

Account Director

Wonderhood Studios

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